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PCB007-July2019

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JULY 2019 I PCB007 MAGAZINE 97 5 AWE 2019: Go XR, Be Awesome E Dan Feinberg attended and covered the recent 2019 Aug- mented World Expo (AWE) and conference in Santa Clara, California. The event featured the latest developments and technologies in augmented (AR), mixed (MR), virtual (VR), and extended virtual reality (ma- ny just call it all XR to make it simple). Here's a wrap-up of the event. 6 The Right Approach: Help Wanted! How to Train New Employees in Today's Digital World E In six short years, millenni- als will make up around 50% of the global working popula- tion. With our ever-increasing culture of information over- load since the mobile revolu- tion began, attention spans have been shrink- ing. While millennials seem to be the subject of much of the reporting on Digital-Age atten- tion spans, the effect can be seen across all age ranges. How can you train anyone in this environment? Read on. 7 EPTE Newsletter: JPCA Show 2019, Part 1 E The three-day JPCA Show last month at To- kyo Big Sight was sold out despite the slow- down for the global printed circuit industry. The show came at a good time and gave me the opportunity to network, collaborate, and collect market data for both business and tech- nology trends. 8 IPC: April 2019 Book-to-Bill Ratio Rises to 1.02 E Total North American PCB s h i p m e n t s in April 2019 were up 6.6% compared to the same month last year. Year-to-date sales growth as of April was 14%. 9 Better to Light a Candle: Chapter Three—First-year Recap of the PCB Fabrication Course at MTU E In the third installment of this column series, Marc Carter acknowledges the many organizations and individuals that willingly and freely contributed their time, materials, and support to make this first "proto- type" effort a success. J IMPACT Washington, D.C. 2019 Recap: Leaders Call for Action on USMCA Trade Deal E Top executives from electronics compa- nies across the Unit- ed States were in Washington, D.C., to call on the Trump administration and Congress to support policies that will drive the electronics industry's future growth in North America and worldwide. For the Latest PCB News and Information, Visit: PCB007.com Marc Carter Dan Feinberg Steve Williams

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