PCB007 Magazine

PCB007-Apr2020

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56 PCB007 MAGAZINE I APRIL 2020 your market sector to greater efficiencies, ef- fectiveness, and customer satisfaction. Go back and review your fundamental strategic imperatives and key performance indicators to beat your competition in reaction time/ time to market and customer experience. Being pragmatic in your understanding that any distresses within your supply chain may take a period of time to proliferate through your business and other complexities of op- erations for your customer. While we cannot avoid business disruptions, any early warning signals or proactive measures you take will yield minimized interconnected repercussions through the value chain. This Too Shall Pass: Be Ready The challenges presented by the COVID-19 outbreak are difficult, but they won't last for- ever. At that time, business and manufactur- ing will return at a speed that will be unprec- edented, and we all need to be prepared for it. Post-pandemic, what will be the new "nor- mal?" If you have scaled back on your number of workers, will they be available to return at a moment's notice? What will you do if they're not? If you have shut down operations, how fast can you get your equipment back up and running? As the world slowly begins to return back to normal, the demand for all products and services will hit with the force of a tsu- nami. Will you be prepared to handle it? Have a plan. Conclusion Experience has shown us that supply chain op- erations can evolve into complex activities. It will take a little time for you to get back into your pre- virus rhythm and to re- establish the necessary robustness to your op- erations. When you do, though, your employees, customers, and share- holders will thank you for your vision, lead- ership, and exceptional quality and delivery performance. Help prepare your team for the "heavy lifting" ahead, potentially sooner than we may think. Lead them to be the very best version of themselves, and everything else will fall into place. If you're interested in creative, pragmatic supply-chain solutions that both solve issues and differentiate manufacturers to command sustainable price premiums, contact us. PCB007 References 1. World Health Organization, "Coronavirus Disease (CO- VID-19) Advice for the Public." 2. Institute for Supply Management, "COVID-19 Survey: Impacts On Global Supply Chains," March 11, 2020. Steve Williams is the president of The Right Approach Consulting and can be reached at Steve@tracQMS.com. Fane Friberg is the principal of Cephas LLC and can be reached at fane@cephasllc.com.

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