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58 PCB007 MAGAZINE I MARCH 2019 is the key to the future. The implementation of AI also permits more customization, mini- mizing the downtime for retooling, the need to restart or re-program the machines for new operations, which results in continuous opera- tion and enhanced flexibility. 2. Improved Quality and Change of Focus Production needs to be monitored thorough- ly and take an equal amount of time, resourc- es, and production capacity. With automation, the basic manufacturing processes can be per- formed quicker and more precisely, freeing up time, resources, and production capacity to fo- cus on the complexities. Then human knowl- edge can be spent more wisely on innovation, improved quality, and developing new tech- nologies. 3. Increased Possibilities for Optimization As technology develops and the possibilities for more tailoring the customer's demands in- creases, the need for more optimization and flexibility in production arises. Automation al- lows manufacturers to be more flexible in pro- duction, and mart robots make the assembly line more efficient, which opens the possibility for tailored mass production due to customer specifications. 4. Product Innovation The goal of smart factories and automation is not only improved productivity and lower costs during production but also a smarter and more flexible production. The focus is on bet- ter products, improved quality, and a supply chain that is agile and can handle the complex- ity that the products of the future will demand. What can we say about the future? Predict- ing the future is not easy, but we can definitely say it will be an exciting ride! PCB007 References 1. F. Boisset. May 9, 2018. "The History of Industrial Auto- mation in Manufacturing," KINGSTAR. 2. Deloitte University Press. 2017. "The Smart Factory: Responsive, Adaptive, Connected Manufacturing—A De- loitte Series on Industry 4.0, Digital Manufacturing Enter- prises, and Digital Supply Networks." 3. XACT PCB. "Smart Factory Solutions for the PCB In- dustry." 4. MarketResearch.com. April 2017. "Smart Factory Mar- ket by Technology (DCS, PLC, MES, ERP, SDADA, PAM, HMI, PLM), Component (Sensors, Industrial Robots, Machine Vi- sion Systems, Industrial 3D Printing), End-user Industry, and Region: Global Forecast to 2022." To read past columns or contact The PCB Norsemen, click here. In an interview with I-Connect007, Isola Executive Vice Chair- man and Acting CEO Travis Kelly discusses the recent mile- stones for the company, including the leadership transition. Kelly outlines his agenda for the upcoming year, gives an update on Isola's new facility in Chandler, Arizona, as well as the culture in the company and how to carry it forward Kelly also talks about the Asian market, their strategies in the region, and the opportunities and trends he is seeing this year. To read the full interview, click here. Isola Executive Vice Chairman and Acting CEO Travis Kelly on the Upcoming Year

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