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94 PCB007 MAGAZINE I APRIL 2019 1 Punching Out! Why Sell to a Private Equity Group? E One category of buyers that is often overlooked is private equity groups. PCB/PCBA owners either think that their company would not be of in- terest to a non-strategic buyer, or they have a negative im- pression of financial buyers. Here are six rea- sons why companies should consider selling to a private equity group. 2 It's Only Common Sense: Eight Great Tips to Teach a New Salesperson—Listen! E Today, all of us are working dil- igently on getting more young people involved in our indus- try. And many of those peo- ple are going to be involved in sales . To help you with devel- oping that training, here are eight great tips to teach a new salesperson. 3 Gene Weiner on the IPC APEX EXPO 2019 Automotive Executive Forum E Dan Feinberg spoke with Gene Weiner, president and CEO of Weiner International Associates, about IPC's his- tory of forums, his thoughts on the Executive Forum on Advancing Automotive Elec- tronics at IPC APEX EXPO 2019, and how the IPC Hall of Famers and the industry can help improve forum success. 4 Flex/MSTC Joint Conference: A Collaborative Week in Monterey E Collaboration filled the air at the Hyatt Regency in Monterey, California, as the 18th annual Flex/MEMS & Sensors technical confer- ence brought flex technol- ogy and sensor experts and 550+ attendees together to network and share their ideas. Editor Picks from PCB007 Tom Kastner Gene Weiner Nolan Johnson Dan Beaulieu

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