NOVEMBER 2019 I DESIGN007 MAGAZINE 107
5
Time to Market: The Importance
of Timely NPI
E
In this new column, Im-
ran Valiani plans to ad-
dress ways to get prod-
ucts to market as quickly
as possible.
6
Fresh PCB Concepts:
Getting It Right From the Start
E
When faced with critical
time-to-market situations,
it is all too easy to say, "It
doesn't matter because this
is just the prototype; we
can fix this later." Howev-
er, if the design is perfected
from the beginning, cost savings can be ap-
plied, and manufacturability can be ensured.
Perhaps most importantly, the design can be
adapted with reliability in mind, leaving a
seamless transition from prototype to produc-
tion. How do we get it right from the start?
7
EMA Design Automation Celebrates
30
th
Anniversary
E
EMA Design Auto-
mation, a full-ser-
vice provider and
innovator of elec-
tronic design auto-
mation (EDA) solutions, is celebrating 30 years
since it began selling EDA tools in 1989 and
has since continued to serve the North Amer-
ican EDA industry with innovative products,
support, and services.
8
IPC-2581 Continues
to Flourish
E
Because standards adop-
tion in this industry tends
to be akin to turning around
a battleship, what is often
seen as new has generally
already been in production
for 10 years or more. Often,
there are outside influences and dependen-
cies that cause this, so most of us tend to take
a "wait-and-see" approach—let others shake
out the issues. And even then, we only look
at adoption if the mandate comes from higher-
ups in the organization. It works the way we
do it now, so why change?
9
Rigid-flex circuit board man-
ufacturer, Printed Circuits, has
purchased and will install a
new Notion Systems n.jet
direct solder mask and legend
ink printer.
J
AltiumLive 2019 Frankfurt: A Perfect
Mix of Education and Fun
E
The AltiumLive PCB Design
Summit in Frankfurt, Germa-
ny, has come to a close, with
Happy Holden's keynote sig-
naling the end of this three-
day event. Here's a quick
wrap-up of this year's event.
PCBDesign007.com for the latest circuit design news and information.
Flex007.com focuses on the rapidly growing flexible and rigid-flex circuit market.
Jeff Beauchamp
Linda Mazzitelli
Imran Valiani
Andy Shaughnessy
Printed Circuits Installs New
Notion n.jet Direct Solder Mask and
Legend Printer
E
