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4 DESIGN007 MAGAZINE I MARCH 2020 MARCH 2020 • FEATURE CONTENTS FEATURE INTERVIEWS: Designing for Profitability: It's up to You (and Your Management) Interview with Al Neves Mentor: Managing Small Problems for Profitability Interview with Todd Westerhoff EMA: Early Access to Data Is Key to Cost-driven Design Interview with Chris Banton Cadence Helping Users to Save Time, Money With Automation Interview with Brad Griffin FEATURE COLUMN: Design for Profitability Now Part of the Process by Andy Shaughnessy It's easy to define profit, but it's much more difficult to define exactly what "design for profitability" (DFP) means to today's PCB designers and design engineers. How can technologists create profit in every design when the board's stakeholders are often spread out across several time zones and continents? This month, we asked our experts to weigh in on the best DFP strategies and how this can affect the entire PCB development cycle. Design for Profitablity 12 24 30 48 10 12 24 30 10 48

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