PCB007 Magazine

MAY 2021 I PCB007 MAGAZINE 105 is should give you some good insights into choosing the right business books for your particular needs. For the past few years, I have been contributing book recommendations to I-Connect007 and will continue to do so. Ac- tually, I am contemplating a regular feature for I-Connect007 called Dan's Business Book- shelf, where I regularly review and recommend books on a twice a month basis. What do you think? PCB007 Dan Beaulieu is president of D.B. Management Group. To read previous columns or contact Dan, click here. 6. ere is a series of small, thought- provoking business handbooks called Ignite Reads. ese books are designed to be read in less than an hour and they are filled with great ideas on how to be better at several subjects, from custom- er service (e Simple Truths of Service), to change (Change is Good, You Go First), to content and storytelling (e 10 Stories Great Leaders Tell). Truth be known, if I ever write a series of business books they will look and feel ex- actly like these. If you are someone who does not want to spend a lot of time reading, this is the book series for you. 7. One great series that I re- cently discovered are the Goldfish Books. is se- ries consists of books on various pertinent business subjects from captivat- ing your customers (Pink Goldfish: Defy Normal, Exploit Imperfection and Captivate your Custom- ers), to customer acquisi- tion (Purple Goldfish 2.0: 10 Ways to Attract Raving Customers), to employee engagement (What's Your Green Goldfish? Beyond Dollars: 15 Ways to Drive Employee Engagement and Reinforce Culture). ere are about 10 of these, and they are all excellent. 8. I have a subscription to a service called Soundview Summaries. Every month they send me at least three eight-page summaries of the latest business books. ey take about 10 minutes to read and give me a great insight into the books and whether to buy them. It's really my secret weapon when choosing the right books to buy and read.

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