SMT007 Magazine

SMT007-Oct2022

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20 SMT007 MAGAZINE I OCTOBER 2022 electronics manufacturing, test, and assembly areas. Not only will we see manufacturing, but also testing and packaging content. We even have a series of talks in the area of die-level packaging. en, we have a great exposition with ven- dors on the show floor presenting their new- est tools, equipment, and materials for our industry, so you can see what is most current to incorporate in your factories. Once again we are partnering with the MD&M Expo so our attendees will benefit from both with one reg- istration. Shaughnessy: What are some of the takeaways that come from SMTAI? Anselm: ey're numerous. Clearly there's the takeaway of the educational experience. You can learn about what is new and see the research being done in the electronics man- ufacturing, test, and assembly areas. ere's also a huge opportunity to network and have those hallway conversations—sharing experi- ences, troubles and tribulations, and helping one another. e SMTA is a volunteer organization. We've always been an association that has highly val- ued education. It's part of our mantra. Some of that is done in a more formal environ- ment, like a professional development course on Monday or Tuesday of the event, but oth- ers are more informal where you are at meet- ings with speakers and publishers of papers who are topic experts within a certain com- pany that may be offering equipment or mate- rial sets and helping one another out and trying to solve problems. at's really what's at the core. Shaughnessy: I noticed you are co-located with this manufacturing event. Tell us how that works. Anselm: Yes. We did this in Minneapolis for the first time last year. We were co-located with the Medical Design and Manufacturing (MD&M) conference, which focuses on the medical seg- ment. Not only can you visit our exhibit floor with all our vendors, but you can walk in the same hall to the MD&M conference and expo with all those exhibitors as well. It adds extra value to attend either end of the expo floor. Shaughnessy: e show is in Minneapolis, in November, so maybe everyone should bring a jacket? Anselm: We had the show in Minneapolis for the first time last year, and we found that all the different hotels and the conference center are connected through skyways. So, other than wearing my jacket to get there, I never really set foot outside. It's still early in the season. Some people who are not familiar with four seasons may have expected there to be four feet of snow and icy weather conditions. e show starts Oct. 31 and runs through the week. It's still early enough that weather should not be an issue. Shaughnessy: Great. I noticed you have some special events coming up, including, "What's in your Toolbox?" at sounds interesting. Anselm: Yes, we do. at one you mentioned is part of the Women's Leadership Program. We're very proud of this long-running pro- gram. It takes place over an entire aernoon and there's a reception at the end organized by our women professionals. We have excellent speakers from Intel, REMAP, and 3M who will

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