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14 PCB007 MAGAZINE I JUNE 2023 • Ensure the applicant perceives that they are important. Show that you and the team are prepared for the meeting. • Take the time to really connect and learn about their goals and ambitions. • Clearly speak to the organization's values and culture by building their desire to be part of it. • Be careful of your personal biases that may derail the quality of the conversation. • Ensure that you are open and honest in describing both the opportunities and challenges of the position, its rewards and demands. Remember, this is about building a relation- ship that goes beyond a transaction. Extend the Offer is is an exciting moment for both the can- didate and your organization. It's important to remember that this is an opportunity to strengthen the relationship between the two. To continue building the engagement level, consider: • Ensuring that all details of the offer are clearly laid out so the candidate understands what they are agreeing to. • Highlighting the elements of the job that the candidate expressed particular interest in during the interview process and discussing related opportunities. • Helping them understand why they were chosen for the role and what you hope they will bring to the table. • Expressing how you believe they will fit into the team. • Ensuring there is transparency and open communication in the event any questions arise. • Helping them begin making the transition mentally by discussing next steps. Enthusiasm is important in your delivery. Focus on encouraging the candidate to say to themselves, "I believe in where we are going and I'm excited to help the organization get there." Reinforce Their Decision You've asked them to marry you. Now con- tinue to date. e offer has been accepted and it's time for your future employee to begin their transi- tion. But transitions aren't always easy. In fact, some can be tumultuous, and they can allow doubt to creep in and cast a shadow on the bright days ahead. An encouraging message or two positively reinforcing their decision to join your team helps to maintain the forward momentum (and engagement level). e key is to encourage the candidate to maintain their focus on the future and their place in the orga- nization as an important member of the team. Consider sending them information before their start date that reflects: • Your team's enthusiasm for having them on board • What they should expect during their onboarding process • e values of the organization Conclusion When candidates feel valued and respected during the hiring process, they are more likely to have a positive view of the company and be more engaged in their role once they start working. Smart hiring practices connect a can- didate with the culture, values, and direction of the organization at a deep level and build a high level of trust, the foundation for that engagement and long-term success. PCB007 Reference 1. "U.S. Employee Engagement Needs a Rebound in 2023," by Jim Harter, Jan. 25, 2023, Gallup. Brian Wallace is the founder and CEO of HR Strategies Now, a human resources consulting firm based in Cypress, Texas. He holds a master's degree in management and an SPHR certification from the Human Resources Credential- ing Institute. He has led transformative HR initiatives across five industries for more than 20 years.