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62 DESIGN007 MAGAZINE I MARCH 2024 Conclusion ermal issues will likely continue to chal- lenge the reliability of modern electronics, particularly as devices become more powerful, compact, and feature-rich. Effectively address- ing these challenges demands a heightened emphasis on thermal management throughout the entire design process. From thermal mod- eling and simulation in the initial design stages to careful selection of components, materials, and PCB fabrication technologies, numerous factors play pivotal roles in achieving success, oen creating a sense of being overwhelmed. In this intricate process, designers can derive substantial benefits by tapping into the exten- sive experience and expertise offered by PCB manufacturers. Serving not only as valuable resources but also as collaborative partners, these manufacturers can provide crucial sup- port in navigating the complexities of design- ing electronics for high thermal loads. DESIGN007 Akber Roy is CEO of RUSH PCB Inc. Siemens Digital Industries Software announced it has joined the Semiconductor Education Alliance to help build and nurture thriving communities of prac- tice across the integrated circuit (IC) design and electronic design automation (EDA) industries, from teachers and schools to universities, publishers, educational technology companies and research organizations. Founded by Arm in 2023 with a mission to help close education and skills gaps in the global semi- conductor space, the Semiconductor Education Alli- ance brings together key stakeholders from across industry, academia, and government, to provide resources that help teach- ers, researchers, engineers and learners access new, accelerated educational pathways. "Siemens joining the Semiconductor Education Alliance is a significant step forward in our collective efforts to promote commu- nities of practice in STEM education and research with the involvement of aca- demia and industry partners throughout the EDA indus- try," said Mike Ellow, Execu- tive Vice President, Elec- tronic Design Automation, Siemens Digital Indus- tries Software. "The global semiconductor industry is facing a shortage of skills and talent that requires industry- wide action," said Khaled Benkrid, senior director, Education and Research at Arm. "The Semicon- ductor Education Alliance was created to address semiconductor skills challenges and we welcome the capabilities Siemens brings to the alliance as we come together as an industry to nurture the tal- ent pipeline." "The semiconductor industry needs more than one million additional skilled workers by 2030 to keep up with global demand, according to Deloitte," said Dora Smith, senior director of the Global Academic Program, Siemens Digital Industries Software. "Partnering with Arm through the Semiconductor Education Alliance helps us collectively bridge pathways to address both the quality and quan- tity of talent needed to drive innovation and meet market growth. We look forward to collaborating with this ecosys- tem of expertise to futureproof the workforce." (Source: Siemens) Siemens Joins Semiconductor Education Alliance to Address Skills and Talent Shortage