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January 2016 • The PCB Magazine 77 5 HKPCA & IPC Show 2015 Kicks Off in Shenzhen China Barry matties talks with Daniel chan, executive director of the hKpca, about the organization's expanded global out- reach. they discuss what attendees can expect from this south china trade show that has become one of the biggest and most important shows in the pcB industry. 6 Catching up with Winonics' Mark Eazell i have always thought of Winonics as one of the hidden gems of the north american pcB industry. their well-equipped and well-laid-out facility in Brea, california is one of the more impres- sive looking pcB facilities in north america today. 7 AT&S Joins LEEN Network of Energie Steiermark at&s coo heinz moitzi is convinced of the purpose of this network and considers it a cru- cial lever to reduce energy consump- tion at at&s even further: "For a globally producing industrial en- terprise like at&s, the reduction of energy con- sumption is of enormous economic and ecological importance." 8 Help IPC Persuade U.S. Congress to Extend the R&D Tax Credit ipc has long urged the u.s. congress to enact a perma- nent research and development tax credit—or at least a multi-year extension, not just the usual temporary, one-year deal—and to pro- vide that certainty sooner, not at the last minute. 9 Data Analytics through Statistical Techniques many companies get caught in data traps. they focus so heavily on cost and survival that they end up us- ing data as merely a marketing and sales tool. in doing so, they fail to realize the true power of data: it can trans- form every aspect of a business. J Conducting Very High Currents through PCB Substrates at High Ambient Temperatures one of the ma- jor challenges of our time is climate change and the as- sociated need to reduce greenhouse gas emissions. the requirement to re- duce co2 emissions has brought about significant changes in the area of power generation, and also in the area of mobility. For the latest PCB news and information, visit: PCB007.com January 2016 • The PCB Magazine 77

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