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SMT007-Feb2021

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82 SMT007 MAGAZINE I FEBRUARY 2021 AMD Ryzen™ 5000 Series Mobile Processors, bringing the highly-efficient and extremely versatile and powerful 'Zen 3' core architec- ture to the laptop computer." e new Ryzen 5000 Series mobile processors provide unprec- edented levels of performance and excellent, perhaps previously unseen, battery life for anyone using a laptop—gamers, creators, and business professionals. New laptops powered by Ryzen 5000 Series processors will be avail- able from major PC manufacturers within the next few months. AMD also announced the AMD Ryzen PRO 5000 Series Mobile Processors, which will pro- vide enterprise-grade security and seamless manageability to commercial users. Over the next year, AMD expects a broad portfolio of more than 150 consumer and commercial note- books, based on the Ryzen 5000 Series Mobile Processors, will become available. AMD is also announcing reduced-TDP (power consump- tion) alternatives to the award-winning AMD Ryzen™ 9 5900X and AMD Ryzen™ 7 5800X desktop processors, coming to pre-built OEM systems only. Powered by the new "Zen 3" core architecture and with a lower 65W TDP, the Ryzen 9 5900 desktop processor offers an aver- age of 24% faster 1080p gaming across select titles compared to the prior generation 7. As AMD progresses, it is expected that the high-end Ryzen and readripper series of processors used by custom and DIY build- ers will continue to become available. Keep in mind we are talking up to 16-core, 32-thread processors. pany time. is year, most of those costs (aside from a likely registration fee) simply were not a factor. Some of the companies I wanted to see and speak with had actually set up their own events during CES, but totally separate from CES. ey sent out notices and many of us attended those events and received a bene- fit similar to what we would have just attend- ing CES. In fact, unless you tried to look up an event on the official CES site, you may not have realized that it was an independent event. I do expect that future CES shows will con- tain a significant virtual segment, but I cer- tainly feel—in fact, I hope—that next year at this time we will be wrapping up coverage of a new normal, with major similarities to previ- ous in-person shows. Now, here are some of my observations on the virtual events and presentations at this year's Virtual CES (with the understanding a few of these may not have been part of the actual CES 2021.) AMD AMD kicked off with a keynote address by Dr. Lisa Su, CEO and president of AMD. I have seen some of her other presentations, and she is a very impressive and successful leader. With her at the helm, AMD has made great progress. While AMD is far from the global market share leader, its Zen architecture CPUs have gained respect over the last few years as the most advanced and respected performance leaders in the DIY/high end computer uni- verse. e company's big announcement was "the introduction of a complete portfolio of

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