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96 DESIGN007 MAGAZINE I DECEMBER 2021 Flexible Thinking: Flexible Circuits— A Catalyst for Technological Evolution E With only a wee bit of prejudice, columnist Joe Fjelstad would argue that flexible circuits are among the most adaptive and adaptable of all electronic interconnection technologies and perhaps the most catalytic as well. Royal Circuits Hires Herb Snogren to Lead Entry into Ultra-HDI Technology E Royal Circuits announced Herb Snogren has joined the company's management team as an industry consultant. Snogren will be leading Royal Circuits' latest initiative to add ultra- HDI technology to its existing PCB manufac- turing services. FLEX Conference to Co-locate with SEMICON West in 2022 E SEMICON West, North America's premier microelectronics exhibition and conference that unites players across the entire electronics manufacturing and design supply chain, and FLEX Conference, the annual event focused on flexible hybrid and printed electronics inno- vations, will co-locate at the Moscone Center in San Francisco, July 11-14, 2022. Trackwise Delivers Record-breaking 72m Multi-layer Flexible PCB E Trackwise Designs plc, the UK-based manu- facturer of specialist products using printed circuit technology, has broken its own record for the world's longest multi-layer flexible printed circuit (FPC), delivering a 72m FPC for in industrial application. AT&S Continues Strong Growth Course; Revenue Up 30% in 1H of 2021/22 E Consolidated revenue rose by 29.7% to € 697.6 million in the first half of 2021/22 (PY: € 537.8 million). Adjusted for currency effects, the increase in consolidated revenue even amounted to 34.8%. Rogers Reports Q3 2021 Results E "Rogers' strong position in the burgeoning EV/ HEV markets was again evident in our third quarter results, despite some near-term supply chain challenges," stated Bruce D. Hoechner, Rogers' president and CEO. Taiyo Discusses New Inkjet Technology and Solder Mask for Flex E At PCB West, Nolan Johnson spoke with Brian Wojtkiewicz of Taiyo about some of the compa- ny's new inkjet technology, which will be man- ufactured in the U.S. Brian also discusses a new solder mask that has been developed especially for the flexible circuit segment of the industry. All Flex Discusses Merger and New Medical Applications E Nolan Johnson recently spoke with Jamin Tay- lor, vice president of sales and marketing at All Flex Flexible Circuits in Minnesota. e dis- cussion revolved around the company's recent merger with Printed Circuits Inc., and some creative new flex applications, including flex- ible heaters and catheters for the medical field. We're working on a few new applications and products, like being able to do some fine lines and flex materials, but with large format, a lon- ger format than usual."

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