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4 SMT007 MAGAZINE I JUNE 2022 FEATURE INTERVIEWS & ARTICLES Partnership and Collaboration Interview with Brigitte Lawrence, Christopher Kalmus, Jeff Brandman, and Dan Beaulieu Anaya Vardya: An Advocate for Great Partnerships A Compilation by the I-Connect007 Editorial Team FEATURE COLUMN What's the Point of Collaborating? by Nolan Johnson JUNE 2022 • FEATURED CONTENT While there's a place for competition in this current market, collaboration is even more effective as a growth strategy. But when and how? Whether your goal is to expand your capabilities without investing in a new facility, or encourage customer loyalty through purchasing convenience, collab- oration and partnership should play a pivotal role in achieving those goals. The Point of Collaboration 10 48 10 48 8

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