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Page 44 of 107

MAY 2023 I PCB007 MAGAZINE 45 The 7 Core Principles of Customer Service SPEED Responsiveness increases satisfaction ACCURACY Be factual and correct CLARITY Know what information is needed TRANSPARENCY Be accountable and open about all policies ACCESSIBILITY You are easy to contact FRIENDLINESS Put your customer at ease EFFICIENCY A crucial factor due to advanced technology Source: MBA Knowledge Base (www.mbaknol.com)

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