Issue link: https://iconnect007.uberflip.com/i/1436094
26 DESIGN007 MAGAZINE I DECEMBER 2021 conditions of your specialized require- ments for PCB product development. With your help and permission, I want to collect and re-tell your accounts of stakeholder success and failure. You can remain anonymous if you wish, but the idea here is to share your story so we can learn from it. Second, I want to connect you with other potential proj- ect stakeholders who can become as familiar as family to you. Who knows? You and that new stakeholder contact might end up working together some- day on the same project and be able to help each other reach your target condition require- ments. Who Says You Can't Choose Your Family? I know a lot of wonderful people in the PCB industry—stakeholders—each with their own set of target conditions which I want to help them hit. But a quick search on LinkedIn shows there are thousands more of you whom I do not yet know. Perhaps we can connect through this column to share and help others. I don't presume to know every PCB proj- ect stakeholder's job inside and out. Over the course of the past few decades, I've spent time in my industry roles as a PCB designer, and more recently as a PCB design and manufac- turing liaison, learning a lot about stakeholder challenges. But I want our readers to hear these challenges from you so we can process this and learn together. Again, please contact me on LinkedIn or through my column page if you would like the PCB project world to know more about your role in the industry so we might help. The Denouement: Read 'Em and Weep Concurrent engineering (DWF or design with fabrication) and training for evolving manufacturing practices are needed now more than ever. For the short term, our PCB project stakeholder community must become more "woke" to stakeholder limitations and more supportive of present stakeholder capabili- ties for their short-term projects. Connected, automated, smart factories and the soware and systems which support them are here and more are coming quickly. PCB stakeholders must become aware of what is coming so they can adjust, prepare, and tool up because com- petition and advancements in technology with- out first building stakeholder relationships and awareness can cause project teams to call the bets before these stakes are raised considerably. ankfully, the I-Connect007 family of PCB industry publications provides a voice for PCB project stakeholders to share this information. Month aer month, we read about what to watch out for in design in order to avoid over- playing a fellow stakeholder's hand. May we all become tuned in to one another's target con- dition requirements for success and strive to help one another achieve it. See you next month or sooner! DESIGN007 References 1. Everything Starts With Design, Design007 Magazine, June 2019. Kelly Dack, CIT, CID+, provides DFX-centered PCB design and manufacturing liaison expertise for a dynamic EMS provider in the Pacific Northwest while also serving as an IPC design certification instructor (CID) for EPTAC. To contact Dack or visit his column online, click here.