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10 DESIGN007 MAGAZINE I MARCH 2022 Congratulations! You've gotten your first job as a PCB designer or a design engineer. You're settling in, and learning your company's cul- ture, as well as the culture of the global design community. Welcome! We're glad to have you aboard, and we're not kidding. We've been waiting for you. In fact, we have enough similar openings across the industry to employ your entire grad- uating class and then some. Now, we have some news: You may have graduated, but your education has only begun. Yes, it's time to set up a strategic plan for con- tinuing your design education. is isn't an option—it's a necessity. In a way, at least for the purposes of this col- umn, designers are a lot like great white sharks. e carcharodon carcharias of "Jaws" fame will drown if he's not constantly swimming; like- wise, designers will feel like they're drown- ing if they're not constantly working on their design education. You'll have to keep learning just to stay current, because the technology is constantly evolving. You're very lucky: ere are more avenues for acquiring design education and train- ing than ever before. Not long ago, your only option—outside of buying books by Lee Ritchey, Eric Bogatin, Henry Ott, or Doug Brooks—was to attend an in-person design conference that might be 2,000 miles away. If your company didn't support your edu- cational plans, you either missed out or you took vacation days and paid your own way. The Shaughnessy Report by Andy Shaughnessy, I-CONNECT007 Plan Your Continuing PCB Design Education