IPC International Community magazine an association member publication
Issue link: https://iconnect007.uberflip.com/i/1537730
C O M M U N I T Y M A G A Z I N E 6 3 S U M M E R 2 0 2 5 everyone to know about our pro- grams and to consume them. I want it in every corner of Mexico." On May 13, the Mexico team hosted IPC Day Guanajuato, which also kicked off a more widespread event called "IPC Week GTO," three days of training and certifi- cations for local companies and their employees. Parties involved included the government of Gua- najuato, IECA (the State Training Institute) and AutomationHR, an IPC training center and a strong strategic partner of IPC Mexico. Earlier this year on March 7, the Global Electronics Association— Mexico hosted its second Wom- en's IPC Day in Ciudad Juarez, Mexico, a manufacturing hub just south of the Texas border. "It was such a success last year with 250 participants," Lorena says, "so we really wanted to do it again. Our experts talked about their role in the industry, and development of the workforce." Guests included leading female electronics experts in Mexico, a representative from the state of Chihuahua, university representa- tives, and the consulate to the U.S. embassy. The Global Electronics Association announced 40 schol- arships to support women's pro- fessional growth. Not only did this year's event have increased participation and registrants, but it was also cov- ered by local TV and print media, including Channel 44, Juarez's most important news outlet. Addi- tionally, Lorena wrote an article B I T S & B Y T E S for a regional Mexican magazine about the women's event. "The Association is collaborat- ing with the Mexican government on workforce initiatives," Lorena says. "When we started working in Mexico, we targeted Benchmark and Continental, the two largest electronics companies. While we have continued our close partner- ships with them, we went after the next two most important actors: government and academia. That has been successful in creating initiatives to train the workforce."